How does Schlosser describe the globalization of fast food?

Schlosser describes the globalization of fast food primarily as a homogenizing force that dilutes local food cultures. He argues that the spread of fast food chains around the world leads to a significant reduction in the diversity of local cuisines. As these global brands expand, they promote standardized menus and practices that overshadow traditional culinary practices and flavors, effectively altering local eating habits and cultural identities. This perspective highlights a concern about cultural imperialism, where local customs are replaced or diminished in favor of mass-produced fast food options. The impact is felt worldwide, as unique food traditions are gradually supplanted by a uniform fast food experience, illustrating how economic and cultural globalization can lead to a loss of culinary diversity.